Creative brand and packaging design impossible to ignore
Elevating businesses with human-made and artful branding that works for everything from social media and subscription boxes is my jam.
Brand identity design is our bread & butter
Your brand’s visual identity is the foundation to all sales and marketing. It’s an outward expression of not only what you believe about yourself, but the products and services you’ve put out in to the world.
Deliverables include:
• Primary Logo
• Secondary Logos
• Brand Marks
• Custom Icons/Illustrations/Elements
• Patterns/Backgrounds
• Color Palette
• Font Pairings
• Photography Direction
• Brand Guidelines
Optional add-ons: package design and/or social media brand identity direction
TIMELINE: 6-8 weeks
Our Process
Discover
Before we begin putting pencil to sketch book, we plan and strategize during a workshop with you. This is how we gain clarity for the next steps!
Design
We synthesize everything from the workshop and begin building your brand's identity: logos, colors, fonts, textures, and artful elements.
Develop
Once we present this identity to you, you have the opportunity to hone and refine elements of the brand identity deliverables.
Deliver
After each detail is approved, we package every element imaginable to you, offering extended support while you implement and celebrate your new look.
Frequently Asked Questions
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I know that branding can be a huge leap for a company, especially a small business. Yet I believe a clear visual identity implemented intentionally will pay for itself. That being said, visual identities costs vary. Not every business is the same. Once you fill the contact form, I will schedule a discovery call with you, and after will send you a custom proposal.
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Yes, absolutely! The standard is to invoice 34% upfront. This is non-refundable and holds your place on the calendar. The next two payments are invoiced over the next months depending on the project timelines. However, we are open to other payment plan increments!
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I only take 10-15 branding projects a year in order to give each project the time and attention it deserves. This means we schedule a month or two out.
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I specialize in logo and visual identity design and don’t want to spread myself thin, so no, I don’t design websites. I do have a handful of contractors I love and admire that I work closely with and am happy to refer you to them and even facilitate communication.
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I believe in design systems and full visual identity systems (logos, logo variations, fonts, colors, textures) that get you recognized and where you want to go. My experience has been that it’s best to build from the ground up and tweaking a logo is a bandaid for larger problems.
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Fill out the link below! The form goes directly to my inbox. I’ll schedule a 20 minute discovery call with you to discuss questions, concerns, and next steps. After the call, I will send you a proposal and next steps.
Additional Services
Spot Illustration
Merch Design
Social Media Branding
Design Support
Podcast Art
Brochures and more
Still have questions?
Please reach out. All emails go directly to my inbox: kayla@kaylaphillipsdesign.com